top of page

How We Do Things Around Here

Our core values are what define the ANCHOR life + fitness experience. It’s what separates us from the pack. It’s why we succeed at helping you achieve your health and fitness goals. It’s how we become stronger together. 



We’re not just one thing. We’re everything. We offer a holistic approach to health, fitness, nutrition and wellness to treat the mind, body and spirit

Some days you feel like you can deadlift 100kg. Other days it’s just about getting in some movement and centering yourself with some yoga or meditation. No matter what the day calls for, listen to your body. It knows what you need, and ANCHOR is where to get it done.



Recruit knowledgeable, best-in-class, results-driven coaches who meet you where you are in your health and fitness journey

What makes our coaches different? Simply put, we give a shit. Probably not what you expected to hear, right? Well, in addition to meeting all of Charlene Richardson’s stringent knowledge and fitness training criteria, we only hire coaches who are here for you. They get to know your story, your strengths, your weaknesses. They know how to unlock your motivation just when the doubt, bad habits, exhaustion, [insert external factor that usually derails your health and fitness goals] creeps in. We’re in this together. Let’s do this.



Create a memorable member experience from the moment you walk in the door

We love what we do, and we want you to love being here as much as we do. From our beautifully-designed space to our small class size to our personalized programs and fun, pop-up classes, no detail is too small. Welcome to your new home away from home.



Cultivate a positive, welcoming and supportive community where our members can thrive together

You will find yourself doing things you never thought you could do in a million years. Well, we didn’t doubt it for a second. ANCHOR is a place where you can feel comfortable being uncomfortable. Try something new. Push yourself outside of your comfort zone. And the best part is that you won’t be alone. You’ll have a community of fellow badasses supporting you every step of the way. 

Core Values List
ALF_PatternArtboard 6.png

I’ve been going to ANCHOR for over a year. I love the community feel and support from not just the coaches but also the other men and women who go there as well. I’ve learned a great deal during my journey. After less than a year of going to ANCHOR, I am no longer pre-diabetic. I’ve never been one to enjoy working out, but I look forward to walking into ANCHOR. 


bottom of page